PRIVACY POLICY

PRIVACY POLICY
Effective Date: January 1, 2025
Last Updated: August 6, 2024

This Privacy Policy (“Policy”) applies to the websites, programs, services, and digital products offered by The Real Small Business Owners, LLC, LBarnes Consulting, Inc., The Organized Exec, Inc., and Opstra, Inc. (collectively, the “Company,” “we,” or “us”), including but not limited to www.therealsmallbusinessowner.com, www.lyndzibarnes.com, www.organizedexecutive.com, and www.opstra.com (collectively, the “Websites”).

By accessing or using any of the Websites, programs, or services offered by the Company, you agree to the terms of this Privacy Policy. If you do not agree with the practices described in this Policy, you should not use our Websites or services.

CHILDREN UNDER THE AGE OF 18
Our Websites and services are not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe we might have any information from or about a child under 18, please contact us immediately at ceo@lyndzibarnes.com.

INFORMATION WE COLLECT
We collect information from you in multiple ways:

Information You Voluntarily Provide
When you fill out forms, register for events, purchase a product, submit feedback, download a lead magnet, or communicate with us, we collect:
  • Name
  • Email address
  • Phone number
  • Mailing address
  • Business name and industry
  • Job title
  • Annual revenue
  • Payment details for purchases (collected and stored securely through a third-party payment processor)

Information Collected Automatically
As you navigate our Websites, we may use cookies, pixels, server logs, and similar technologies to automatically collect information such as:

  • IP address
  • Browser type
  • Device type
  • Geographic location
  • Operating system
  • Access times and referring URLs
  • Pages visited and links clicked
  • Demographic & Behavioral Data

We may also collect demographic information (e.g., age, gender, household income) and track user behavior across our Websites for the purpose of tailoring content, offers, and analytics.

USE OF COOKIES & PIXELS
We use cookies, server logs, and social media pixels (e.g., Facebook, Linkedin, Youtube, Instagram) to:

  • Analyze website traffic
  • Customize content and ads
  • Deliver retargeting campaigns

Cookies can be accepted or declined via your browser settings. Declining cookies may affect the user experience.

THIRD PARTY TRACKING TECHNOLOGIES
Some content on our Websites may be provided by third parties, including advertisers, ad networks, and service providers, who may use cookies and other tracking technologies to collect information about your activity across websites. We do not control these third-party technologies.

EMAIL COMMUNICATIONS
If you opt into email communications, we may retain your messages, email address, and our responses. In compliance with CAN-SPAM and GDPR regulations:

  • We do not sell, lease, or rent email addresses.
  • All emails will clearly identify the sender and provide unsubscribe options.
  • You may unsubscribe at any time using the link at the bottom of every email.
  • Mobile numbers provided for SMS communications will never be shared. You may opt out of future messages by replying STOP.

HOW & WHY WE COLLECT YOUR DATA
We use your data to:
  • Process transactions
  • Personalize your experience
  • Deliver products and services
  • Communicate updates, offers, and newsletters
  • Analyze behavior for improvements and performance
Visitors from the EU will be asked to explicitly consent to receiving emails before being subscribed.

DISCLOSURE OF INFORMATION
As a general rule, we do not sell, rent, lease, or otherwise transfer any information collected—whether automatically or through your voluntary action—to third parties. However, there are specific situations in which we may share your information, as outlined below:

To Our Subsidiaries and Affiliates:
We may disclose your personal information to our subsidiaries, affiliate entities, and associated companies—including but not limited to The Real Small Business Owners, LLC, The Organized Exec, Inc., LBarnes Consulting, Inc., and Opstra, Inc.—for the purpose of delivering services, communicating program updates, processing purchases, and fulfilling contractual obligations.

To Our Service Providers and Contractors:
We may share your information with trusted third-party service providers to assist with business operations. This includes payment processors, email service platforms, technical support teams, legal advisors, hosting providers, analytics vendors, and fulfillment centers. These third parties are prohibited from using your personal information for any purpose other than delivering the services we request, and they are bound by strict confidentiality agreements.

In Business Transfers or Asset Sales:
We may provide your information to any successor in interest in the event of a merger, acquisition, reorganization, divestiture, dissolution, bankruptcy, or other sale or transfer of some or all of our assets, business operations, or ownership. This includes any due diligence processes associated with such events.

For Legal and Regulatory Compliance:
We may disclose your information when legally compelled to do so. This includes situations where we are required by law, subpoena, court order, or regulatory request to provide information, or if we in good faith believe such disclosure is necessary to protect our legal rights or to prevent fraud, crime, injury, or harm to ourselves or others.

To Enforce Our Terms of Service or Agreements:
We may disclose personal information to legal counsel or collection agencies to enforce our terms of use, refund policies, or payment plans. This may include initiating legal proceedings, pursuing unpaid fees, or protecting our intellectual property.

To Protect You, the Company, and the Public:
We may share information if we believe in good faith that such action is necessary to: (a) protect the personal safety or vital interests of users, customers, team members, or the general public; (b) detect and prevent security threats or illegal activity; or (c) respond to urgent situations where disclosure is required or justified.

When You Consent or Request Disclosure:
We may share your personal information with third parties when you have explicitly requested or authorized us to do so, such as in situations involving coaching referrals, collaborative partnerships, testimonials, or affiliate offers where you have opted in.

We remain committed to safeguarding your personal data and only share information when necessary to support your experience, protect your interests, fulfill contractual obligations, or meet legal responsibilities.

HOW DO WE PROTECT YOUR INFORMATION?
We are deeply committed to protecting your personal information and maintaining the highest standards of security in all aspects of our business. Whether you’re purchasing a service, engaging with our consulting programs, or participating in our online training experiences, your privacy and data security are a top priority. We use a combination of technical, administrative, and physical safeguards to secure your personal information against unauthorized access, disclosure, alteration, or destruction. These safeguards include:

Secure Transmission Protocols
We use Secure Socket Layer (SSL) encryption to protect sensitive data during transmission. This includes personal details and financial information you submit through our website forms or checkout pages. SSL ensures that the data exchanged between your browser and our servers remains private and encrypted.

Trusted Payment Processors
All payment transactions are processed securely through industry-leading providers, including:
 • Stripe
 • Authorize.net
 • GoHighLevel Payments (powered by Stripe or other authorized processors)
 • SuiteDash’s secure client portals and billing tools

These third-party platforms adhere to PCI-DSS (Payment Card Industry Data Security Standard) requirements and use advanced encryption and fraud detection technologies. At no point do we directly store or have access to your full credit card numbers or sensitive financial data.

Secure Client Management Platforms
Our consulting client communications, projects, and digital course access are managed through secure platforms including GoHighLevel and SuiteDash. These systems offer encrypted portals, role-based access, and secure login protocols to keep your business data and personal information protected.

Only authorized team members who need access to deliver services or customer support are granted permission to view your data—and only within the scope of their responsibilities.

Continuous System Monitoring
Our systems and vendor platforms regularly undergo security audits, system updates, and malware scans to ensure any vulnerabilities are addressed promptly. We continuously monitor our website traffic and server activity for signs of suspicious behavior or breaches.

Email & Communication Caution
While we strive to maintain secure communication across all channels, please be aware that email is not considered a secure form of communication. For your protection, we discourage sending sensitive personal or financial information via email. When needed, we provide secure upload forms or password-protected portals to handle such data.

Risk Acknowledgment
Despite our best efforts and the high level of security maintained across all systems, no method of online data transmission or electronic storage is 100% secure. By interacting with our website and platforms, you acknowledge and accept this inherent risk. We encourage you to:
 • Use strong, unique passwords
 • Avoid sharing login credentials
 • Log out of secure systems after use, especially on shared devices

In the unlikely event of a data breach affecting your information, we will take swift action to notify you and comply with any applicable data protection laws.

RIGHT TO DELETION
We respect your right to privacy and your right to control your personal data. You may request the deletion of your personal information at any time, and we will honor your request in accordance with applicable laws and this privacy policy.

Upon receiving a verifiable request from you (the data subject), we will:
  •  Permanently delete your personal information from our records, including any client management platforms we use (such as GoHighLevel and SuiteDash),
  •  Notify any third-party service providers with whom we have shared your information (such as Stripe or Authorize.net) to delete your data from their systems as required by law or platform policy.

Please note that there are certain exceptions to deletion under the law. We may not be able to comply with a request to delete personal information if it is necessary for us to:
  •  Complete a transaction or provide a service you previously requested, including fulfilling the terms of an agreement;
  •  Maintain financial records for tax, accounting, or legal compliance, including transaction data processed through Stripe, Authorize.net, or other platforms;
  •  Detect, prevent, or investigate fraud or security incidents;
  •  Identify and resolve technical issues, such as platform errors or system bugs;
  •  Exercise freedom of expression or ensure another individual’s legal rights are not impacted;
  •  Comply with a legal obligation or government request;
  •  Perform public or peer-reviewed research, if deleting the data would seriously impair the integrity or results of such work (only applicable under certain lawful exemptions);
  •  Use the information internally in a lawful manner compatible with the original purpose for which it was collected, especially where ongoing services are active.

If none of the exceptions apply, your request for deletion will be fully processed, and all relevant records will be permanently erased. To request deletion of your data, please email us directly at ceo@lyndzibarnes.com with the subject line: Data Deletion Request. We may require identity verification before completing the request to ensure the protection of your information.

Please note that if your request includes deleting access to a digital product, membership, or program, your license to use any associated materials or software will also be immediately revoked. This includes access to The OE Club, consulting services, digital courses, dashboards, or any platform under the Lyndzi Barnes Consulting or Opstra brands.

GDPR RIGHTS (EUROPEAN UNION VISITORS)
If you are located in the European Union (EU), European Economic Area (EEA), or United Kingdom, you are entitled to specific rights under the General Data Protection Regulation (GDPR). These rights give you greater control over how your personal data is collected, processed, stored, and used by The Real Small Business Owners, LLC; LBarnes Consulting, Inc.; The Organized Executive, Inc.; and Opstra, Inc. (collectively “the Company”).

Your Rights Include:
  • Right to Be Informed: You have the right to understand what data we collect, how it’s used, and with whom it may be shared. This is outlined throughout our Privacy Policy.
  • Right of Access: You may request a copy of the personal data we hold about you and how it’s being processed.
  • Right to Rectification: You can request corrections if your personal information is inaccurate or incomplete.
  • Right to Erasure (Right to Be Forgotten): You can request your data be deleted under specific circumstances, such as when it’s no longer needed or you withdraw consent—unless we are legally required to retain it.
  • Right to Restrict Processing: You may request a temporary or permanent stop to data processing under certain conditions (e.g., contesting accuracy, processing is unlawful).
  • Right to Data Portability: You can request a copy of your data in a structured, machine-readable format to share with another service provider.
  • Right to Object: You may object to data processing for direct marketing or when based on our legitimate interests.
  • Right to Withdraw Consent: If you’ve previously consented to data processing (e.g., newsletters), you may withdraw your consent at any time without affecting past processing.
  • Right to Lodge a Complaint: You can file a complaint with a supervisory authority in your jurisdiction if you believe your data rights have been violated.

To request access, deletion, correction, or to exercise any of your rights, please contact us at ceo@lyndzibarnes.com with the subject line: GDPR Data Request. For your protection, we may require identity verification before fulfilling any request.

We only collect the data necessary to provide our services and fulfill contractual or legal obligations. You’ll never be asked to consent to unnecessary data processing as a condition of working with us.

LINKS TO OTHER SITES
Our websites — including www.therealsmallbusinessowner.com, www.lyndzibarnes.com, and any related domains operated by The Real Small Business Owners, LLC; LBarnes Consulting, Inc.; The Organized Executive, Inc.; or Opstra, Inc. — may contain links to other websites for your convenience, reference, educational purposes, or to facilitate recommended tools and resources.

We are not responsible for the privacy practices, security policies, or content of third-party websites. Once you leave our site and navigate to another, your data is subject to the terms and privacy policies of that external site — not this one.

We encourage you to review the privacy policy of every site you visit before providing any personal information or engaging in any transactions. These third-party sites may collect data, use cookies, embed additional third-party tracking, and monitor your interaction, including tracking your browsing behavior.

Examples of third-party sites we may link to include (but are not limited to):
  •  Payment processors such as Stripe, Authorize.net, and PayPal
  •  Client and member portals such as GoHighLevel and SuiteDash
  •  Scheduling platforms such as Calendly or Acuity
  •  Social media platforms including Facebook, Instagram, LinkedIn, and YouTube
  •  External event, registration, or webinar platforms
  •  Recommended software, vendors, or affiliate tools
We are not liable for any issues that may arise from your use of third-party websites, including data misuse, delays, service errors, or security breaches. Clicking on links to outside resources is done at your own discretion and risk.

If you believe a link on our site leads to an insecure or inappropriate third-party website, we welcome your feedback and encourage you to contact us at ceo@lyndzibarnes.com.

EMAIL COMMUNICATIONS
From time to time, The Real Small Business Owners, LLC; LBarnes Consulting, Inc.; The Organized Executive, Inc.; and Opstra, Inc. (collectively referred to as “the Company”) may contact you via email for various reasons, including but not limited to:
 • Providing important updates regarding your purchases, memberships, or consulting programs
 • Delivering access to digital products, trainings, and login credentials
 • Sending confirmations, receipts, invoices, and renewal notices
 • Offering educational content, tips, and tools related to business growth and systemization
 • Sharing exclusive promotions, launch notifications, or new offerings
 • Conducting surveys or requesting feedback to improve our services

We may track engagement metrics such as open rates, click-throughs, and responses in order to optimize the delivery and effectiveness of our communications. This data helps us ensure you’re receiving the most relevant information and gives us insight into what resources are most valuable to our community.

Email Preferences and Opt-Out
You may unsubscribe at any time by clicking the “unsubscribe” link located at the bottom of any of our emails. If you are subscribed to multiple lists (e.g., newsletters, bootcamp notifications, product updates), you may need to unsubscribe from each list individually to fully opt out.

If you experience any difficulty unsubscribing or wish to manage your communication preferences manually, you may email us directly at ceo@lyndzibarnes.com.

CAN-SPAM Compliance
In full compliance with the CAN-SPAM Act, all emails sent from the Company will:
 • Clearly identify the sender and provide a valid physical mailing address
 • Contain a working unsubscribe link
 • Offer the option to update communication preferences
 • Accurately reflect the subject matter of the message
 • Include only content relevant to the products, services, or educational materials you have engaged with

We do not sell, rent, or lease your email address or any of your personal information to third parties.

SMS/Text Communication
From time to time, The Real Small Business Owners, LLC; LBarnes Consulting, Inc.; The Organized Executive, Inc.; and Opstra, Inc. (collectively referred to as “the Company”) may communicate with you via SMS (Short Message Service) or MMS (Multimedia Message Service) to deliver important updates, reminders, or marketing messages, only if you have opted in to receive such communications.

How We Use SMS/Text Messaging
You may receive SMS communications for purposes that include, but are not limited to:
 • Confirming coaching sessions or program appointments
 • Notifying you of upcoming bootcamps, academies, or live trainings
 • Providing login access or system alerts for software updates (such as Opstra)
 • Sending time-sensitive reminders or accountability nudges
 • Offering exclusive discounts or early access to upcoming events or products

Your opt-in to receive SMS messages is entirely voluntary and not a condition of purchase. You may opt out at any time.

Opting Out
You may unsubscribe from SMS communications at any time by replying STOP to any message you receive from us. You may also email support@therealsmallbusinessowner.com to request removal from our messaging list. After opting out, you may receive a final confirmation text. No further SMS messages will be sent unless you opt back in.

If you experience any issues with the messaging program, you can reply with the keyword HELP for more assistance, or reach out to support via email.

Message Frequency and Charges
The number of text messages you receive will vary based on the programs or services you’ve enrolled in. Message and data rates may apply based on your mobile carrier’s plan and policies. You are solely responsible for any charges incurred from your service provider as a result of receiving text messages from the Company.

Data Privacy and SMS
We respect your privacy. Text messaging originator opt-in data and consent will not be shared with any third parties or affiliates for marketing or promotional purposes under any circumstances.

For more information about how we collect and protect your personal information, please refer to our full Privacy Policy.

We may contact you for promotional, transactional, or service-related reasons. You may opt-out of marketing emails or SMS messages anytime by clicking the unsubscribe link or replying stop.

CHANGES TO THIS STATEMENT
The Real Small Business Owners, LLC; LBarnes Consulting, Inc.; The Organized Executive, Inc.; and Opstra, Inc. (collectively, the “Company”) reserve the right to update, amend, or modify this Privacy Policy at any time, in our sole discretion. Changes may reflect updates in our data practices, the services we offer, applicable laws, or internal policy revisions.

When material changes are made to this Policy, we will take reasonable steps to notify you. This may include, but is not limited to:
  •  Sending an email to the primary email address on file in your account
  •  Posting a prominent notice on the home page of our websites, including but not limited to:
  •  www.therealsmallbusinessowner.com
  •  www.lyndzibarnes.com
  •  www.theoeclub.com
  •  www.opstra.com (upon launch)

Updating the “Last Updated” date at the top of this Policy

Your continued use of our websites, programs, products, software, or services after such changes are posted constitutes your acknowledgment of the modified Privacy Policy and your agreement to abide and be bound by the updated terms. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting the personal information we collect. If you have any questions about this Privacy Policy or any changes made to it, please contact us at ceo@lyndzibarnes.com.

We may update this Privacy Policy occasionally. If changes are material, we will notify you via email or a notice on the homepage. Your continued use of the site after changes indicates your agreement to the revised policy.

CONTACT INFORMATION
If you have questions about this policy or wish to exercise your rights, please contact us:

Lyndzi Barnes
415 N Tejon St, Colorado Springs, CO 80903
Email: ceo@lyndzibarnes.com

WWW.LYNDZIBARNES.COM
WWW.THEREALSMALLBUSINESSOWNER.COM
WWW.THEOECLUB.COM
WWW.OPSTRA-SMALLBUSINESS.COM